Naunihal Son’s Ventures.

Naunihal Son’s Ventures · Mathura, India

We build the systems a business actually runs on.

Two operating companies. MConnect moves a business’s conversations over the official WhatsApp Business API; OutfitFashion makes and sells the clothes. Both built end to end, both run daily.

See the practiceStart a conversation

Est. 2023  ·  Two brands  ·  One operator

01  /  MConnect

A template is a fixed budget of characters.

Every message a business sends outside a 24-hour conversation window is a pre-approved template. The budget is small and it is not negotiable, so the writing happens inside the constraint rather than around it. The drawing beside this is that budget at 0.30 units per character.

Header
Optional line above the body. Text, media or location; one variable.
60 char
Body
The message itself. Text, emoji and variables, no tab characters.
1,024 char
Footer
Optional static line beneath the body. No variables.
60 char
Buttons
Quick reply, call and URL actions attached to the template.
Up to 3
Review
Every template is submitted to Meta and sent only once approved.
Required

Limits per the WhatsApp Business Platform template specification.

Message template, drawn to scale at 0.30 units per character40 char measureHEADER60 char · 18.0 uBODY1024 char · 307.2 uFOOTER60 char · 18.0 u100 char = 30 u · 1 u = 3.33 char
Fig. 01  ·  Template anatomy, to scale  ·  0.30 u / char, 40 char per line

02  /  Study

One broadcast, drawn as it drains.

Model  ·  N = 10,000 recipients  ·  r = 80 msg/s  ·  T = N/r = 125 s  ·  θ = 270° at completion. A worked example, not a service level.

The handset the broadcast arrives on
Sweep0.0°
Elapsed0.0 s
Dispatched0
Remaining10,000
Rate80 / s
Returns window, drawn to scale at 13 units per day30 days · 390 u00051015202530day, from deliverydeliveryday 00window closesday 30the same span in whole weeksW1W2W3W4+ 2 days · 26 u4 weeks (28 days) + 25 days = 65 u · 1 day = 13 u
Fig. 02  ·  Returns window, to scale  ·  13 u / day, from delivery

03  /  OutfitFashion

A garment you can send back.

The promise a clothing label makes is not the photograph, it is what happens after the parcel arrives. Ours is thirty days, counted from delivery, drawn here at thirteen units a day so the length of the line is the length of the promise.

Window
Returns and exchanges accepted, counted from the delivery date.
30 days
Fit
Custom measurements, fabric selection and design consultation.
Made to order
Sourcing
Responsible materials and a deliberately small footprint.
Ongoing
Collections
Seasonal, from casual essentials through to formal wear.
Seasonal

Terms as published on the OutfitFashion service page.

04  /  Material

What we actually work in.

Platform
Official WhatsApp Business API integration, delivery infrastructure, webhooks.
Software
Automation
Trigger-based journeys, drip sequences, behavioural segmentation.
Software
Conversation
Chatbot logic, lead qualification, escalation to a human agent.
Software
Operations
Multi-agent team inbox, assignment, response-time tracking.
Software
Measurement
Delivery, read and click rates; conversation and campaign reporting.
Software
Design
Collection design, fabric selection, bespoke pattern and fit.
Physical
Supply
Sourcing, production and fulfilment for apparel.
Physical

Practice

Naunihal Son’s Ventures Technologies Private Limited was founded in 2023 to build platforms and brands end to end — strategy, build, and then the unglamorous part, running them every day.

We keep two verticals rather than a portfolio. MConnect is software: an API, a console, a queue and the reporting that tells you whether the queue did its job. OutfitFashion is physical: fabric, pattern, production and a parcel that has to arrive. Each is operated as a complete system rather than a project handed over at the end.

Read the long version
Entity
Naunihal Son’s Ventures Technologies Pvt Ltd
Founded
2023
Office
Mathura, Uttar Pradesh, India
Brands
02
Email
hello@nsvpl.in
Telephone
+91 94128 22190

05  /  Work

Everything we build and run.

IdxWorkBrandSurfaceChannel
01Broadcast & campaignsMConnectPlatformWhatsApp
02Marketing automationMConnectPlatformWhatsApp
03Conversational chatbotsMConnectPlatformWhatsApp
04Team inboxMConnectConsoleWhatsApp · Email · Social
05Analytics & reportingMConnectConsoleWeb
06Template library & reviewMConnectConsoleWhatsApp
07CRM & commerce integrationMConnectAPIREST · Webhooks
08Curated collectionsOutfitFashionRetailDirect
09Bespoke tailoringOutfitFashionAtelierDirect
10Returns & exchangeOutfitFashionRetailDirect

Tell us what you are trying to get running.

hello@nsvpl.in  ·  +91 94128 22190  ·  C167 Indupuram Township, Mathura, Uttar Pradesh, India

Write to usRead the practice

© 2026 Naunihal Son’s Ventures Technologies Pvt Ltd